For businesses with somewhere to go and something in the way.

MAYBE.

Where better questions begin.

Where you end depends on where you start.

Possibility already exists.

Sometimes finding it means starting
somewhere different.

I work across strategy, research, operations, narrative and design because problems rarely fit into tidy boxes.


My work moves across three spaces:

Strategy & Operations

What’s getting in
the way?

Learning & Evaluation

How do we know
we're on the
right path?

Narrative &
Community Building

How do we bring
people with us?

Everything is connected.

Nothing changes alone.

Start anywhere.
Culture Narrative Operations Decision Making Trust Community Learning

→ Click a circle to explore.

What looks like one problem rarely is.

Change where you start, and different possibilities come into view.

Ways we partner


Strategy Sprint

For focused questions.


Project Partnership

For defined work.


Fractional Partnership

For organizations navigating long-term change.

Maybe is for organizations who...

  • Know something needs to change.

  • Want to build with their communities rather than around them.

  • Believe better questions lead to better decisions.

  • Are willing to rethink old assumptions.

  • Care about the future they're becoming.

We partner with nonprofits, public agencies, schools, small businesses, and
community organizations.

Maybe, in practice.

01

We keep reaching more families. Why aren't we building deeper relationships?

Research with families reshaped an engagement strategy, then changed the systems needed to sustain it.

02

We have great training. How do we grow its reach, revenue and impact?

Creating more value for learners over time became a strategy for creating more value for the organization.

03

How do we make our values show up in how the business actually works?

Creating more value for learners over time became a strategy for creating more value for the organization.

04

How do we grow without one person holding everything together?

Shared agreements turned operations into a tool for autonomy, better client experiences and growth.

About

I've always been drawn to possibility.

That's probably why my dog is named Maybe.

When she came home, every name led to another:

"Maybe this." "Maybe that."

Eventually, Maybe became the obvious choice.

The most meaningful opportunities are often hiding in plain sight, waiting for someone to connect them.

I'm Caché, a strategist, researcher, operator and creative who tends to follow problems wherever they lead.

My career has moved through community development, research, organizational leadership, learning, communications and design. I wasn't trying to collect disciplines. I kept following questions wherever they led.

My approach is shaped in part by my doctoral training in community development, which taught me to pay attention to context, place, power, behavior and the possibilities that already exist before deciding what needs to change.

Across all of it, I keep returning to the same question:

What does it take for organizations and communities to thrive together?

Along the way, I've been trusted with complex work including statewide systems redesign, organizational transformation, research and evaluation, community mobilization, learning design, and cross-sector partnerships.

Those experiences have reinforced something I believe deeply: organizations don't exist apart from the communities around them. Their future is inseparable from the relationships they build, the trust they earn, and the value they create beyond themselves.

The questions we ask determine the futures we create.

I help organizations ask better ones.

Start with Maybe.

A good place to begin.

Each inquiry is thoroughly reviewed. You'll hear back within 3 business days.